News values, sometimes called news criteria, determine
how much prominence a news story is given by a media outlet, and the
attention it is given by the audience. A. Boyd states that: "News
journalism has a broadly agreed set of values, often referred to as
'newsworthiness'..."
News values are not universal and can vary widely between different
cultures. In Western practice, decisions on the selection and
prioritization of news are made by editors on the basis of their
experience and intuition, although analysis by J. Galtung and M. Ruge
showed that several factors are consistently applied across a range of
news organizations.Some of these factors are listed below, together with others put forward by Schlesinger and Bell. According to Ryan, "there is no end to lists of news criteria".
Among the many lists of news values that have been drawn up by scholars
and journalists, some, like Galtung and Ruge's, attempt to describe
news practices across cultures, while others have become remarkably
specific to the press of certain (often Western) nations.
Galtung and Ruge, in their seminal study in the area put forward a
system of twelve factors describing events that together are used as a
definition of 'newsworthiness'. Focusing on newspapers and broadcast
news, Galtung and Ruge devised a list describing what they believed were
significant contributing factors as to how the news is constructed.
Their theory argues that the more an event accessed these criteria the
more likely it was to be reported on in a newspaper. Furthermore, three
basic hypotheses are presented by Galtung and Ruge: the additivity
hypothesis that the more factors an event satisfies, the higher the
probability that it becomes news; the complementarity hypothesis that
the factors will tend to exclude each other; and the exclusion
hypothesis that events that satisfy none or very few factors will not
become news.
In 2001, this 1965 study was updated by Tony Harcup and Deirdre
O'Neill, in a study of the British press. The findings of a content
analysis of three major national newspapers in the UK were used were
used to evaluate critically Galtung and Ruge's original criteria and to
propose a contemporary set of news values. Forty years on, they found
some notable differences, including the rise of celebrity news values
and that good news (as well as bad news) was a significant news value,
as well as the newspaper's own agenda.
A variety of external and internal pressures influence journalists'
decisions on which stories are covered, how issues are interpreted and
the emphasis given to them. These pressures can sometimes lead to bias
or unethical reporting. Achieving relevance, giving audiences the news
they want and find interesting, is an increasingly important goal for
media outlets seeking to maintain market share in a rapidly evolving
market. This has made news organizations more open to audience input and
feedback, and forced them to adopt and apply news values that attract
and keep audiences. Given these changes and the rapid rise of digital
technology in recent years, Harcup and O’Neill updated their own study
in 2016. The growth of interactive media and citizen journalism
is fast altering the traditional distinction between news producer and
passive audience and may in future lead to a deep-ploughing redefinition
of what 'news' means and the role of the news industry
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